Our Latest Articles
Plotting Vs. Pantsing: Which Type of Writer Are You?
Ask an author what type of writer they are, and you’ll likely hear one of two responses: Plotter or Pantser. (Pantser? What in the world does that mean?) Even if you’ve never heard these terms, you probably fall into one category or another. There is no right or wrong...
How to Start Writing Your Book
Over 50 percent of Americans believe they’ve got what it takes to write a book. Yet, a mere 15 percent have started writing, and only 6 percent are halfway through their first draft. If you’ve never written a book but have always wanted to, what’s holding you back? Is...
Setting Up a Book Signing
Book signings are a great way to promote your book, but how do you set one up? A successful book signing isn’t just thrown together at the last minute—it takes research, planning, and promotion. So let’s take a deep dive into book signings: What they entail, why...
Social Media for Authors
Social media is integral to marketing your book, but it can become overwhelming if you’re just starting out. Even if you’ve used social media for your personal use, approaching it from a business perspective takes a whole new set of strategies. One of the first...
How to Market Your Book on Your Own
What Is Book Marketing? In a broad sense, marketing refers to promotional activities to help sell a product. For book marketing, the same is true: The goal is to sell more books and reach more readers. Through public relations, advertising, and good old-fashioned word...
Common Writing Tropes and Why They Work
You’ve read them before, even if you didn’t realize you were reading them. They’re tropes—plot devices that link stories in commonality and convention. Tropes form a pattern for readers and help with expectations. They’re used so often in fiction (not just books, but...
How to Avoid Burnout and Stay Motivated
We’ve all said it: “I’m just so burned out.” Whether it’s your job, the demands of your family, or, yes, even a hobby, burnout happens. It’s that feeling of being pulled too thin or that you’ve lost your spark for something that typically brings you joy. When it comes...